Why successful companies look for a Branding Agency?

The major reason why some companies hesitate from hiring a branding agency is cost. Contributing reasons such as the lack of awareness about what a branding agency does and how it benefits also hinder some companies’ confidence in hiring a branding agency. Branding is one of the most crucial investments one can make and is […]

Choosing a Suitable Package Design Agency

Selecting the right package firm is an important choice that brands must make for the brand to hold a competitive position in the market. Following are the essential elements that can aid your decision in finding a suitable, excellent package design agency. ExperienceAn enduring and successful Packaging Agency will not only have an amazing sense […]

Why Smart Companies Invest in Brand Design?

Brand designing is a crucial part of the success of your company, whether it is a startup or an established company. Every year, hundreds of million of dollars is invested into brand design and the amount is only increasing year. With globalization and digitalization, competition these days is fierce and standing out have become much […]

Discussing the Essential Principles to Great Packaging Design

Impactful packaging is an important part of any successful packaged goods. Being more important in recent times, it envelops your product to deliver the ultimate product experience to the consumers. Today, packaging design is an increasingly complicated process involving collaboration between cross-functional teams to deliver top-of-the-market work. As complicated as it seems, there are a […]

The Packaging Design Trends Used by the Top Branding Agencies

Packaging design is a hyper-dynamic and rapidly evolving element of a company’s brand identity. Every couple of weeks, consumers are bombarded with a plethora of new and revamped packaging design. Despite all of that, most packaging design in the market follows seasonal or annual trends; which is often based on the a few basic design […]

Four Packaging Trends That Make Your Products Stand Out

Packaging Without Plastics Consumers are more concerned of how their purchasing effects the environment. A survey conducted by Accenture shows that 83% believe it is important or extremely important for companies to design products that can be reused or recycled Due to numbers like these, every year alternatives are created so that companies can move away from using […]

Inaugural Breakfast Event: Discussing the Impact of Culture and Storytelling on Branding and Design in Indonesia

Branding and Design Agency Team Creatif Asia in partnership with market research firm Illuminate Asia and communications company Sunshine held its first Breakfast Event in Jakarta on 17 July 2019.  The topic du jour was “The Impact of Culture and Storytelling on Branding and Design in Indonesia” and was attended by over 30 brands including Indofood, Diageo, and Citibank. “Culture across Indonesia […]